The Power Of Canva

Canva is a very powerful tool that can help you create logos, social media posts, advertisements, media guides, and short videos to make your presentation look like you hired a professional.  At the same time with the click and drag interface, it doesn't require a graphics design expert either!


First Steps

Head over to Canva.com and sign up for a free account.  You'll be impressed with the functionality so much I have no doubt you'll move onto a Canva Pro account!

The simple interface allows you to search for template types (Instagram posts, logos, videos, presentations, etc) or various themes that might help you get started!  I decided to make an Instagram Reel:

You'll notice right away the collection of high-quality templates you are able to start with.  Customization is very simple so you do not require an art or graphics design background to turn a template into your own creation.  We started with the below template:

Each item is considered a "layer", so it's as simple as clicking on it, making the adjustment (changing text, color, style), adding or removing that layer.

All we did here was:

  1. Change the text by clicking on it and typing in the new text
  2. Drag and drop a new photo at the base of the video
  3. Remove the lines and stars by clicking on each one and hitting the delete key
  4. Change the color of the sunglasses by clicking on them and clicking the color box
  5. Add the animated baseball

All of this took about two minutes to do and I definitely don't have a background in graphics design.  The final step is to click "Download" and now you have a video for your Instagram story.

This is just a very simple example to give you an idea of what you are able to do with Canva.  Looking forward to seeing what you are able to do!

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This post was proofread by Grammarly